Plans are well underway for our 5th Anniversary party Pomfest! As we build up to the big event, we’ll be keeping you up to date with all the exciting things you can expect from the two days celebrating all things Pom Pom.
First we’d like to introduce you to one of our kind sponsors who have helped make Pomfest possible! For many knitters a trip to London isn’t complete without a visit to this yarny haven and it’s a place that’s been special to the team for many years.
If you haven’t guessed already, it’s Loop, and we are over the moon to have them as our headline Pomfest sponsor! We feel we’ve come full circle as our editors, Lydia and Meghan, met and were inspired to create Pom Pom whilst working at Loop. Thank you so much to Loop’s owner, Susan, for her years of wisdom and support!
If you haven’t visited this yarn shop, or indeed, haven’t heard of it before, we asked them to paint a picture of this part of the yarn community…
Loop began in the Summer of 2005, when Susan Cropper, a New Yorker living in London, dreamed of going to a place to buy gorgeous yarns and take knitting classes. As there was nowhere in London like this at the time, she decided to make the space herself! After 20 years as an art director in publishing in NYC and London while raising her three children, it was time for the next creative adventure.
Her vision was for a quirky and magical place where hand-dyed yarns and beautiful patterns were to be found alongside unique things made by independent textile designers. Somewhere that reflected what was going on in the knitting community at the time, whilst indulging her magpie collecting from travel. To, in a way, become a curator of beauty and help build a sense of community amongst makers.
Before she knew it the doors to the original Loop opened on Cross St with just her and Claire Montgomerie, who had just graduated from the Royal College of Art, helping out. Gorgeous yarns from all over the world quickly filled the shelves, workshops were planned, books and magazines were ordered. It was a whirlwind time.
Flash forward 12 years and Susan has created a shop like the best yarn fair you can imagine in a warm and inspiring space along with incredible staff who are friendly, experienced knitters. Some truly talented young women have spent years at Loop and moved on to do wonderful things that inspire the knitting and fibre community – Claire left to publish her own books and became a magazine editor, Rachel Atkinson became a tech editor and started her own yarn company ‘Daughter of a Shepherd‘, Meghan and Lydia launched Pom Pom Quarterly…
It’s always been about the yarn and inspiration – most of Loop’s yarns are natural fibres and many are hand-dyed from the likes of Madelinetosh, Eden Cottage, Lichen + Lace, The Uncommon Thread, Shalimar, Viola, Freia, DyeForYarn and many other independent dyers from the UK and around the world. Loop is also the European Flagship shop for both Quince & Co and Brooklyn Tweed as well as being one of the few shops in the world that stock Wollmeise and Woolfolk yarns.
Loop stocks a huge range of haberdashery which is useful and beautiful as well as a great selection of vintage haberdashery which includes buttons, ribbons, brooches, beehive yarn holders and threads.
Sophie Digard, Julie Arkell and Nathalie Lete’s beautiful creations are scattered around the shop like treats for you to discover. Susan loves sourcing beautiful things on her travels and curating them for Loop – “We always hope it’s like a treasure trove for you!”
“Loop is absolutely thrilled at the success of Pom Pom! From the baby beginnings at Loop all those years ago, which have flown by, to the inspiring quarterly it is today, we couldn’t be happier for the Pom Pom team”
To kickstart the countdown to our birthday celebrations we have an amazing giveaway courtesy of Loop! You could win eight skeins of Brooklyn Tweed Shelter in the colour Fauna, which is a handy jumper’s worth of yarn that suits one of the designs in our upcoming Summer Issue 21! We have big plans for this anniversary issue, including a bumper set of patterns by an all-star line up of your favourite designers. We can’t give away too much just yet, but we can say this little pocket detail will be amongst those pages and is from the skilled needles of Julia Farwell-Clay.
To enter, comment below letting us know what your favourite Pom Pom Quarterly issue is – you can always have a browse of the back catalogue here (and fill any spaces in your library). This competition closes at midnight GMT on Wednesday 29th March, so make sure you comment before then as any entries made after this won’t count.
Pom Pom xx